Blog

56 Articles
Blog

Google Glass suspended: how you deliver content matters as much as what you deliver

This blog is less about the contents of content and more about how it is delivered, following the news that Google is to...

Blog

There’s still life in the printed word

Sales of Amazon’s Kindle e-readers dwindled to almost nothing in the UK over Christmas, according to the CEO of bookshop chain Waterstones, but...

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YouTube most-watched UK ads 2014

YouTube has published its list of the most-watched adverts in the UK last year, with Sainsbury’s controversial ad based around the Christmas Day...

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Oil’s further woes provide a content opportunity

Happy new year – without further ado or discussion of Dry January, right from the off in 2015 there is a news story...

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FirstWord’s Xmas card: Keep those Twitter feeds updated

What on Earth are you going to tell your hungry Twitter followers today? Beautifully captured by Nick Schon in FirstWord’s first Christmas card....

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Autumn Statement 2014: news you can use

There are few news events that offer businesses such a clear opportunity to create useful content as the Budget and its little brother,...

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Perseverance pays off, starting at breakfast time

Social media refuseniks often cite ‘people posting pictures of their lunch’ as a reason to avoid the whole thing. However one recent content...

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Bring Me Sunny Delight

Following the launch earlier this month of FirstWord’s campaign to find the best and worst examples of 3D content marketing (aka statues –...