AI and content
AI and contentInsights
The biggest AI fails of 2025
ChatGPT’s cultural impact is ongoing, so little wonder that the technology dominates end-of-year round-ups – this one included
AI and content
How do you showcase genuine expertise in an age of AI?
Media transparency organisation NewsGuard says it has identified more than 770 websites that “operate with little to no human oversight and publish articles...
AI and content
The A to Z of artificial intelligence
Artificial intelligence (AI) is transforming the world of work and content production is no exception, but the jargon can be mystifying. Here’s our...
AI and content
AI hallucinations: why generative AI invents facts and how to manage it
It may harm your career if your chatbot tells you something you later rely on in court. But it’s not just lawyers who...
AI and content
Journalism vs The Machine: the journalists win
Artificial intelligence isn’t intelligent, and artificial is an understatement. Adrian Michaels says it’s time for journalists to go on the attack instead of...
