Technology
A selection of our case studies from across the world of technology.
Inside RELX’s award-winning content strategy
Paul Abrahams is in a nice place. The award-winning former Financial Times bureau chief is chief communications officer at the FTSE 100 business-to-business...
Reitigh: the fintech start-up counting on content to make the complex simple
The software company knew the right content would help explain exactly what it does to its target audience, but as a small outfit...
Calastone, content and the slow nibble
The largest global funds network and technology provider uses timely, informative and digestible content to gain and keep the attention of a small...
How content helped build success and industry recognition for fintech start-up NetGuardians
NetGuardians uses a varied and informative content programme to boost its search rankings and start and nurture conversations with banks about its AI...
Orbium’s turbo-charged content programme wins Accenture approval
In little more than a year, implementation specialist and IT consultancy Orbium has built a successful content programme that not only won over...
Content marketing: efficient and effective for NetGuardians
A year ago, Swiss fintech NetGuardians signed up with FirstWord for a programme of content marketing to help raise brand awareness and build...
